8 Tips for Marketing Your Self-Published Book

It doesn’t take an expert to realize that publishing a book is a brutal process. Even after you’re finished writing the book, you still have to figure out how to get it out there on the market.

Literary agents reject the vast majority of submissions for an array of reasons, from market presence to content quality. Of those that an agent does pick up, only a portion will then be selected by a traditional publisher. While quality matters, the demands of the market dictate the choices agents and publishers make. That’s why so many people are turning to self-publishing.

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What do you do with those long summer days? Read a book!

Summer is here!

deckchairs on the beach

Experts, psychologists, and authors agree that reading can make you more empathetic. Literary fiction helps us better understand each other and how we think. That alone is interesting and notable, but what does it have to do with summer?

Because summer is traditionally a time to read lighter, more character driven books. Spend a moment or two on the web and I’m sure you’ll find more than a few “summer reading lists” or “best beach reads” articles. In fact, since you’re reading this, it’s safe to say you’ve found at least one!

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10 Books Your Dad Will Love for Father’s Day

Father’s Day is coming up fast! Get your dad a memorable gift this year to let him know what a great dad he is.

This year, instead of buying your dad a t-shirt or a power tool or a fishing rod, consider getting him a book. The wonderful thing about books is that they last. Reading the book will remind your dad you thought of him on father’s day, and years down the road that book will still be a reminder on the bookshelf.

Or maybe you take it to the next level and create a personalized book. A photobook capturing moments you shared, a story tailored to your dad, a calendar with family holidays and photos—books offer versatile and meaningful ways to show your loved ones how much you care.

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The anatomy of the explosive YA Genre

Young Adult (YA) fiction has enjoyed a resounding surge in popularity over the past two decades. Pinpointing exactly why YA fiction has become so popular is no simple or clear task, but there are a number of factors that contributed to the growth of the YA genre.

If you’re a writing in the YA genre, understanding the nuances that propelled YA books can give you the edge to stand out from the crowd. Today, we’re going to examine the facets of YA fiction that make it so popular and the elements you should be thinking about as you craft your book.

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3 Ways Lulu makes the World a Better Place

 

It’s pretty trendy these days for businesses to tout their environmental and social efforts. Feel good ad campaigns that feature lots of flowery imagery and expound the company’s conscientious and caring for issues like the environment, employee well-being, or social justice.

Here at Lulu, we feel that it is too easy these days for a company to talk a lot about what they do. We’re more interested in actually doing things. We try to put our money where our mouth is.

At no time during the year is it more important to acknowledge the effort to do good than during April—Earth Month!

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